We are commonly referred to as “Agents of Change” by our clients. It’s a moniker that is often fitting. After all, we advise and consult on strategic business technology roadmaps and initiatives. Our clients benefit from our ability to remain apprised of the latest developments in a broad line of technologies. Recently at the 2012 Microsoft Worldwide Partner Conference the software giant made several not-so-subtle announcements including integration of cloud technologies into nearly every Microsoft product. This is a fundamental change for our industry. Previously, businesses have been able to make a strategic decision to incorporate the cloud into their technology systems or to avoid it entirely. From a security and functionality perspective this could change everything.
As the rate-of-change for all things technology continues to increase Microsoft added to this momentum through an announcement by Kevin Turner, Microsoft’s COO. Kevin shared that “every product in the Microsoft portfolio will be refreshed in a 12-month period… [A Move] unprecedented for Microsoft, and providing a myriad new opportunities” . Initiatives like this by Microsoft to drive more change and innovation into the market underscore the need to understand the landscape and have a roadmap. So often we engage with businesses that are living day-to-day trying to “bob and weave” around the twists and turns of an ever changing landscape. While this approach ensures that every day will bring a new challenge it fails to allow a business to predict and budget where they will be in 12-14 months. As things in the tech world become shorter-and-shorter lived the importance of old-fashioned planning and forecasting becomes clearer.